Seaship Logistics needed to update its outdated website. Something to breathe life into their old website. A digital presence that no longer matched the brand and met customer expectations faced many challenges. The brief was clear, it was a modern, user-friendly, and efficient website. Through a detailed research and analysis process, we discovered pain points and areas ripe for improvement. We then create a strategic plan to renew the website, from its structure to aesthetics, content, and functionality. The result was not just a facelift, but a comprehensive reform. This project demonstrates our expertise in website conversion, reinforcing our commitment to excel
lence and tangible results. The collaboration resulted in a significant increase in website traffic, a significant reduction in bounce rates, and a doubling of referrals. Customer engagement increased when we optimized the site for speed and efficiency. By integrating cutting-edge design, user-centric content, and seamless navigation, we've transformed Seaship Logistics' online presence and customer interactions. This project demonstrates our commitment to deliver real results that matter.
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Thoroughly examined existing pain points and user behavior. Preferably conducting, UX research and examination to pinpoint special areas for improvements and specifications which can make the website better.
Anyway implementing website redesign and the visual experience of a website can bring about a total difference. Mainly crafting an intuitive sitemap and user flows for enhanced navigation. Otherwise, designing an updated sitemap is the best possible choice for Seaship Logistics.
In the SEO Case Study of Seaship Logistics, implementing a clean and modern design is the best possible thing. This aligned with Seaship's brand and infused a contemporary design that resonated with Seaship's brand identity.
Developed tailored content addressing customer needs and queries. Some improvements to your website can bring about a total change. More preferably, content enhancement which is addressed and tailored right for the customer’s need is the right thing.
Implemented advanced features like custom quote requests and live chat. Also, improving the live chat and phone numbers for instant contact with sales would help in the betterment of the system as a whole.
Every site wants to get organic traffic to Website. Seaship Logistics witnessed a remarkable 25% increase in website traffic within 3 months of relaunch. The website redesign leads to an improved traffic surge.
With the changes in the web case study, the engagement of the website increased rapidly. Successfully reduced bounce rates from 65% to 35%, indicating improved user engagement. Reducing the bounce rate is a positive sign on the website’s end.
All the improvements and enhancements to the website brought about a surge in the number of leads at the same time. Achieved an impressive doubling of lead generation in the first quarter after the relaunch of the changes.
The readily available improvements brought a change up front. Mainly enhancing better solutions online. This actually helped in reducing customer service calls by 50% as valuable information became readily available online.
This is an SEO case study, the changes helped in building a change to the rankings and performance of the Seaship Logistics website. This helped in the significant rise in SEO keyword rankings from page 3 to page 12. Further enhancing visibility and clicks for the website entirely.
45 days
29 Mar, 2024
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